Guerrilla Marketing Blog

Tips & Tactics from your friends at The Clever Robot!

17 Local, Low-cost Guerrilla Marketing Tactics

Beat The Summer Slump With This List of 17 Local, Low-cost Guerrilla Marketing Tactics that will drive a tsunami of new customers to your business! When starting a small business one of the most difficult decisions is where to market and how much marketing. Here are some insider tips that can help your business breakout…without breaking the bank.

SEO or Search Engine Optimization: What Is It And Why Does It Matter?

Search Engine Optimization, Website Design

Search Engine Optimization, commonly referred to by the abbreviation SEO, is a mechanism of organically growing a website’s traffic. Organic growth, also called natural or earned growth, is any type of action that you do not pay for. Using Google Ad credits, Facebook boosts, or pay per click campaigns are great ways to boost a website’s online presence, but come at a monetary price. Organic growth may take a bit more time to see the results from than paid growth, but the payoff is worth it.

Mobile Friendly, Responsive Design and Why it Matters

Search Engine Optimization, Website Design

April 21st was an important event for us in the tech world, Google rolled out their new mobile-friendly initiative, and potentially changed browsing forever. According to recently published statistics, over 50% of web traffic is done via a mobile device, and it is estimated that mobile browsing will overshadow desktop browsing in the near future. Google is requiring ALL websites be mobile friendly or risk loss of rankings or worse.

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25 Stats About Email Marketing You May Not Know

Email Marketing

To effectively contact customers you want to be able to manage your lists and campaigns, access and edit your email templates, along with having a reliable reporting tool to publish your results. You need a tool that lets you manage your subscribe your lists. Instead of manually selecting or deselecting your client base, you should be able to let your email marketing drive itself and almost run on “auto pilot” if you will.

Cheap Web Design Winston Salem

Website Design

Most small businesses don’t have the luxury of big budgets, so they need to make the most of what they have to work with in running their day-to-day operations. This includes designing and maintaining their business website. The first thing most look for when building their websites is cheap web design.

Depending on what type of website you are looking for, if you don’t do careful planning and research when hiring your website designer, the cost can really add up, and after all is said and done it’s possible you end up spending 3-4 times what you had expected to spend.

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